This is a follow up to last week’s Kenyanomics post on Why Pay for Internet News. Excellent comments from KBW members like the girl next door and bankelele advised Kenyans abroad to subscribe to The Nation’s digital paper, a replica of the print edition. Taifa Leo and The East African Standard are also available in their digital forms.
Kenyans abroad can now read home newspapers page by page on their computers. But they will have to face unfriendly prices. The Daily Nation readers will have to pay US 75 cents or Kshs 53 for the paper. The Standard readers will pay a modest US 63 cents or KShs 44. Both newspapers sell at KShs 35 in Kenya.
The idea of selling Kenyans abroad digital newspapers is great, but poorly executed. According to a report by the Online Journalism Review magazine, most digital newspapers cost between 75 to 100 percent of their print editions. But that’s not the case with the tenants of I&M Towers and The Nation Centre. The Standard’s digital paper exceeds print edition by 125%, whereas The Nation’s digital paper is selling at 151% above its print edition.
The annual cost of reading The (Digital) Standard stands at USD $216 and USD $273.75 for The Nation. Just for comparison purposes, the annual cost of reading the New York Times digital newspaper is US$ 160 and that of the USA Today, America’s largest newspaper, is US$ 146.
Good luck to the two media houses business plans. But I don’t think Kenyans will be bought into “the great digital newspaper rip-off”. Ama niaje?
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8 comments:
i feel you on that. i really do not know how they come up those ridiculous charges ... but i guess they will soon learn we are not as gullible as they may have thought
No worries, Josh. Kenyans are smart enough to outwit the media. Some guys in St Louis, Missouri, are talking of a joint subscription. They would then distribute the newspaper among themselves. That's a crude way to deal with the situation, but their needs will be met.
I think they have a market that will pay up BUT that is only until someone else comes up with a smarter solution!
As is one will get more news from bloggers than the newspapers!
ditto all above! Nation will lose a huge market, but its good news for some us of who are working on taking advantage of the situation. Watch out, for alternative Kenya news media! :)
Hi,
I am Anandi Pendse, a graduate student pursuing my masters in Human-Computer Interaction at the Georgia Institute of Technology, Atlanta, U.S.A. I belong to the college of computing (http://www.cc.gatech.edu/). I am writing a research paper on the Effectiveness of blogs in promoting and raising awareness about development activities such as women's issues, conflict resolution and education etc under the guidance of Dr. Michael Best ( http://www.inta.gatech.edu/~michael_best).
I am focusing on blogs written by residents of developing countries or blogs about developing countries. I am trying to cover as many countries and development issues as possible.
I came across your blog through a blog search engine and thought you would be an ideal person to be a part of my survey.
I would be grateful if you could take out some time from your schedule and answer the questions in the survey. This survey should not take more than 15 minutes to complete. I am hoping that this survey will help me to pinpoint the deficiencies and improve blog service providers so that you and other bloggers like you can use the blog in a better way to raise awareness and get your ideas across.
I assure you that the information you give will not be used for any purpose other than this paper and your identity will not be revealed to anyone. There will be no mention of your name or nationality or any other personal information in the paper. The information you provide will be used to generate statistics and only these statistics will be used in the paper.
This survey is divided into 2 parts. Following are the links to the 2 parts.
Please do respond to both the links
http://www.surveymonkey.com/s.asp?u=231122912261
http://www.surveymonkey.com/s.asp?u=87962927704
If you go to this link and respond to the survey it means that you are voluntarily consenting to be a part of the survey and allowing the information you provide to be used to compile statistics for the research paper. If you are a minor i.e. an individual who is less than 18 years of age the please seek parental permission before taking the survey. I would once more like to make it clear that no personal information you provide will be revealed to any person or organization.
If you have any other questions or would like to share any other information please email me at anandi@gatech.edu. I would be glad to answer.
I am hoping that you can be a part of this survey,
Anandi Pendse
Masters in Human Computer Interaction
College of Computing
Georgia Institute of Technology
I support charging of online newspaper readers when they read news online. But i do not support the ridiculous charges by Nation and even standard. They should be minimal to enable kenyans within the country and abroad be up-to-date with the current affairs in their coutry.
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